Almost a Fifth of Young UK People Employing AI for Trip Arrangements, Research Indicates

As per a new survey, around one in five people aged 25-34 in the UK are using artificial intelligence to plan their getaways.

Generational Gap in Technology Use

Although standard pre-arranged vacations are still the top choice, data shows that about one-fifth of young adults use AI tools like ChatGPT for holiday suggestions.

In contrast, under a small fraction of those over 55 cite AI as a resource for vacation planning.

In general, a quarter of British people continue to choose physical catalogs when arranging their trips.

Rising Confidence in AI Assistants

Researchers predict the role of artificial intelligence to increase sharply in the coming years.

Nearly two in five of participants said they would be confident to let an virtual helper to arrange their trips fully.

Post-Pandemic Holiday Return

Data revealed at a recently held industry event indicated that the proportion of British people going on a trip in the past year has almost returned to pre-Covid rates.

About the vast majority of people studied took a vacation domestically or internationally in the past year.

An increasing proportion of people mentioned a holiday as the primary discretionary spend, valued more than entertainment, devices, and other pastimes, particularly during challenging financial periods.

AI Usage Increases

Research done in recent months showed that double the number of individuals are using AI for vacation organization than a year ago.

Now, a small but growing share of participants said they use AI for inspiration, up from 4% in 2024.

Younger Tourists and Mental Health

The study also revealed that young adults were most likely to view a trip as "vital for their mental health".

A significant the vast majority of this group shared this view, versus the average general average.

Eco-Friendly Concerns

Young holidaymakers were also twice as likely to pick a brand, lodging, or destination because of its eco-friendly policies.

Approximately twenty percent of young adults valued sustainability, versus 10% across all age groups.

Doubt About Green Claims

Several experts shared reservations about such statements.

People aims to be greener – yet if it’s more expensive, they usually reconsider about it.

Nevertheless, the same leader noted that millennial tourists "are much more responsible and healthier living than when I was young".

Debate About Tourism in Spanish Destinations

New initiatives by Spain's tourist board to shift the profile of tourists have resulted in criticism.

Spain is planning to support extended visits and more relaxed tourism through a recently launched promotional effort.

The focus is changing from traditional beach holidays.

In essence their message, the goal is a different type of tourist – they essentially want wealthy individuals.

The expert stated that when a condition for booking a trip is wealth, that is "totally unfair".

Demands for Oversight in Tourism

The challenges with overcrowding in Spain and other locations were blamed on "illegal rentals" as opposed to major companies.

Experts highlighted appeals for officials to regulate instances where Airbnb owners lack a required authorization, compliance documents, or proper tax records.

Should hosts are discovered to lack the proper documentation and official paperwork, fines are imposed. If you don’t do that leads to jail time. The entire illegal rentals will vanish quickly.

The message was evident: Owners should take individual responsibility, get registered, and get it done.

Jennifer Ortiz
Jennifer Ortiz

A tech enthusiast and business strategist with over a decade of experience in digital transformation and startup consulting.